Client

Keep Kauri Standing were partnered with to create A Kauri Cries. A public-interest campaign focused on environmental awareness around the Kauri.

Requirements

Create an engaging digital experience to raise awareness of kauri dieback by letting the public hear the “cries” of infected trees.

Delivery

Captured kauri “tears”, translated visuals into musical notation, staged a live Philharmonia performance, and built a remixable website for sharing.

Experience Utilised

WEBSITE LAUNCHED JANUARY 2017